BBC Lifestyle

Design | Storyboarding | Motion | TV | ASMR

Agency:
BBC Studios

Writer:
Pauline LeGoff

Conceptual Designer:
Angela Chico

Creative Director:
Sarah Johnson

ECD:
Daniella Dickinson

On-air campaign for BBC Lifestyle in Poland.

Festive season can bring stress due to high expectations, we invited Polish audience to take a break out of their busy schedules and sit down, relax and put themselves first with BBC Lifestyle. For the task, in addition to alluring moving slow image, we used ASMR sound effects and tactile looking motion graphics.

We develop an on-air 60' promo from concept to completion, video editing and motion graphics to inspire the sophisticated BBC Lifestyle audience.

Feel the luxury while being at home, get inspired and relax.

30’ On-Air Promo

Translation: We didn't know what to get you, so we got you it all.